How much do you know about Google’s invisible watermarking they put on images, text, video, and audio files that Gemini / Vertex AI generates? It’s called SynthID. If you’re using AI in your content / asset generation process, this is probably helpful to understand SynthID (and inherently how invisible watermarking works). Think about this: Why is […]
SynthID for Gemini Images – How does it impact SEO? Read More »
How to do Keyword Research Let’s start with the basics: What is Keyword Research Keyword research is the process of determining which keywords you should use to rank well. This consists of figuring out the words people type in to Google and consequently what words you need to use. In this post, I’m going to
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Since Google has come out with Google AMP, they have been pushing it on websites very hard. The question is “is Google AMP right for you?”. This post takes a look at what Google AMP is, how AMP works, the benefits of Google AMP, if AMP helps SEO, and if you should be using AMP.
What is Google AMP (Accelerated Mobile Pages)? Read More »
*Note: This post contains an affiliate link to Elegant Themes which means I get a small commission if you end up purchasing a product from Elegant Themes. I’m not trying to make a quick buck, but wholeheartedly believe in (and love) Elegant Themes. I have personally been a paying customer since 2013 and have used
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If you’ve needed to extract information from a website, and ended up copy and pasting data from the webpage to your spreadsheet, you probably should have been scraping anything that took more than 2 minutes. Scraping a website is particularly useful if you need information in mass – such as scraping a competitor to find gaps and
How to Scrape Websites Read More »
XML sitemaps are pretty well known within the SEO community but their purpose and value are often misunderstood, so let’s start with the basics. In this post, we’ll look at how to create XML sitemaps strategically. Shortly I’ll be posting a follow up post of XML sitemap generators to help you actually create your XML
How to Create XML Sitemaps Read More »
Update March 2020: After initially launching the SEO Dashboard, I have gotten requests to create a more general Google Data Studio template that will reflect a site’s overall performance and all online marketing rather than just SEO. I have created an additional online marketing dashboard that will show you all channels. Hopefully this helps make
FREE: Google Data Studio Template SEO Dashboard (now for all channels) Read More »
If you work on a large site that gets updated frequently, accidents are a big concern and can be hard to catch. Accidents like noindex tags or robots.txt “disallow: /” directives being copied from staging to production. There are a lot of indexation killers that are easy to overlook and can have a catastrophic impact on your
Quality Assurance SEO Checklist for Enterprise Sites Read More »
Google’s Complicated History With JavaScript JavaScript has long been one of the SEO’s greatest enemies – you can do a lot of cool things with JavaScript, especially with the introduction of new frameworks like AngularJS; SEO though has historically been a challenge for Google. Rendering content or links that were served in JavaScript has been one
AngularJS SEO: Make Your Angular Site Indexable Read More »
What are Hreflang Tags? Hreflang tags are an explicit signal for Google to indicate the location and language of a URL’s intended audience. They can be implemented as a link in the HTML <head>, XML sitemaps, or HTTP header. Google introduced hreflang tags in 2011 to help search engines understand the internationalization of a page
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