I hate the phrase “content is king” – it’s not. But content is vital. Putting good content on your site will do more for your ability to bring in organic traffic in a shorter amount of time than link building. This isn’t to say link building isn’t important by any means, but content is critical […]
SEO Case Study: 620% Growth by Adding Content to Category Pages Read More »
I use event tracking on almost everything. It’s super easy and can give you a ton of useful data about users’ site interaction. When I wanted to set up Google Analytics Event Tracking with a PayPal form on one of my sites, I wasn’t sure where to start since the PayPal code uses a series
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Over the past three and a half months, I have been looking at how Google treats 302 redirects. My initial test was to see if a page that reports a 302 HTTP response code would retain its rankings. I quickly found that the page actually dropped out of the rankings, quickly killing this theory. What
302 Redirects Pass Link Equity Read More »
Doing guest posting well is really hard – it’s hard to find good sites that have high editorial standards AND that will link to you. There are sites like My Blog Guest & Blogger Link Up, but honestly, I’ve found the quality here to be less than encouraging. These days, the primary way that I
Advanced Guest Post Search Queries: How to Find Guest Posts Read More »
The first publicly available insight into click through rate data was the leaked AOL click through data. Following that, there have been studies and research into click through rates by Chitika, Slingshot, Optify, and Rosetta. All of these yielding different insights into how many people click on each result.
SERP Click Through Rates for Google Read More »
There are a lot of SEO tools out there that don’t do anything you couldn’t do on your own, but help you do something more efficiently. This is the category that bookmarklets fall into. Sure, they aren’t giving you added insight, but they make you more efficient! If you want to know what the canonical