Online Marketing Resources

This is a list of posts/resources that I refer to or have found really insightful.

Tools

Google Adwords Keyword Tool Adwords Keyword Planning Tool
Keyword Research: Keyword Opportunity Tool
Building Your Own Scraper
How to Build Agile SEO Tools
SEObook Keyword Generator Tool
Keyword Difficulty Tool - SEOmoz
SEO Consultants Header Checker
SEObook HTTP Status Checker
Robots.txt Tool -SEObook
SEOmoz Custom Crawl Tool
SEObook Spider Tool
SEO Browser
SpyOnWeb
Open Site Explorer
Visualize Linkscape Data
Link Finder – SEOmoz
SEObook Link Suggest Tool
Link Harvester - SEObook
SEOmoz Toolbar
SEObook Toolbar
Youtube backlink embed tool
Search Metrics
Follower Wonk
Screaming Frog
Scrapebox
Pyscape
Bookmarklets

SEO Theory

The Non Profit’s Guide to SEO
18 Questions Your CEO Forgot to Ask Before Building Your Website
10 Things to Ask a Potential SEO Company
Hiring an SEO Company
10 Things to Ask Your SEO Clients
Trust Rank Explained by Matt Cutts
Not All Links Pass the Same Value
Determining Whether a Page Passes Link Juice
Indexation and Link Juice
MayDay Google Update
SEOmoz Ranking Factors
How to Change Domains
Using XML Sitemaps to Diagnose Indexation Problems
How to Tell if You Have a Penalty
A Well Optimized Page – SEOmoz
Only The First Link Counts Rule
Focus on Patterns

Link Building

101 Ways to Build Links
Randomize Embed Code Anchor Text
Link Building for Small Business
Investing in Link Building
5 Valuable Link Building Tactics
Concepts of Links and Link Building
Productize Link Acquisition
Automated Link Building Tool Ideas
Link Building Tips For Personal Blogs
Link Baiting Hooks
Magnetic Headlines
12 Types of Links and How to Get Them
Link Development Training
How To Build Links With Infographics
Best Tips for Link Builders
Guide to Competitive Backlink Analysis
What Makes a Post Link Worthy
What Makes a Post Link Worthy Part 2
21 Tips to Earn More Links and Tweets
Link Building With Local Events

Digital PR

PR Strategies SEO’s Haven’t Learned

Video SEO

Distilled Guide to Video SEO
Hosting & Embedding Videos for SEO
Building a Video SEO Strategy

CRO

Server Density Case Study
SEOmoz Million Dollar Landing Page

Local SEO

Local Citation Finder
Local SEO Ranking Factors

Other Marketing Resources

CPM Data